How much does it cost to build a prop firm website?
Quick answer
A prop firm website can cost little with a template and a hosted checkout, or much more for a custom design with account dashboards and integrations. The main cost drivers are custom design, checkout and payment integration, automatic account creation after purchase, and multilingual content.
Detailed answer
What drives website cost:
- Template or custom design. A template site with your branding is the cheapest route.
- Checkout. A hosted payment page is simplest. An embedded checkout with coupons and add-ons needs development.
- Account delivery. Creating a trading account automatically after payment requires an integration with your platform's API.
- Trader dashboard. Some firms build a trader portal. This can be skipped if the platform already gives traders a dashboard.
- Content. Rules pages, FAQs, legal pages and translations.
You can save significantly by not building a trader dashboard: every PropExecutor account includes a prop dashboard inside the terminal, showing balance, equity, target progress and loss-limit headroom. The API is available on every plan if you later want automatic account delivery from your checkout.
Where the money is best spent
Spend on clarity before design: a rules page with worked examples, a clear payout section and a fast checkout convert better than an elaborate homepage. Traders buying an evaluation mostly want to understand exactly what they are buying.
Avoid rebuilding the platform
Do not commission a trader portal that duplicates what your trading platform already shows.
PropExecutor team · Updated